Pizza Mavericks is a brainchild of Alex Makarski and Troy Authement of RestaurantCommando.com. Having been consulting restaurants big and small, Alex and Troy have noticed that a lot of pizzerias don’t reach the level of revenue potential they are capable of because the business owners don’t know how to do marketing right.
Pizza Mavericks live by the following Business Success Principles:
- Marketing has to pay for itself (it’s never an expense, it’s an investment)
- If it ain’t broken, break it (to give a way to the new and better)
- The world doesn’t need another pizzeria (that’s why it’s your job to prove them wrong)
- Pizza business ain’t easy (however it can be simple if you follow the right formula)
- The biggest asset in business is relationships (and it’s better than cash because it can be turned into cash over and over again)
